Websites for Yoga Teachers: Part 1

Jan 20, 2021

Myth: You need to know how to code to build your own yoga teacher website. Thanks to the internet, you can build your yoga teacher website even if you’re not tech-savvy.

Maybe the thought of building your website from scratch sounds terrifying, but guess what? It doesn’t have to be scary – granted you may feel overwhelmed but hey, there’s a learning curve with everything right?

With a whole lot of trial and error, website builder hopping, and hours spent in front of my 11-inch MacBook air building my own website, I’ve come up with this guide to help you DIY your yoga teacher website.

Here are a few things we’ll talk about in Part 1:

  • Keep it simple

  • How to get a website started?

  • What is a domain?

  • Where can you buy a domain?

  • Web builders

 

Your website will serve as a marketing tool, it builds credibility and reflects who you are.

While you may not need to know any coding to create your website or have it designed by a professional, first impressions count. Your website will serve as a marketing tool, it builds credibility and reflects who you are.

So, take your time with it and don’t rush the process. I spent hours on the web figuring out what I wanted and it didn’t happen overnight. After countless bowls of prawn crackers, a whole lot of Googling, and watching Youtube videos, I managed to create the website I have today.

With that being said, here are a few things to keep in mind when you build your yoga teacher website:

Keep It Simple

A word to the wise: When you’re building your website, keep it simple. You won’t get a second chance to make a first impression. A great website is more than just aesthetics, it also has to be easy to navigate.

What better way to show you what I mean than to give you a few yoga website design examples!

Lindsay Robertson Yoga |Yoga For Athletes

Let’s take Lindsay’s website for instance. It opens with a strong message, very clean-cut, has a modern layout, and has a good flow. It’s minimalistic with three links in her navigation bar.

Scrolling through her landing page, you go through a journey and learn about her story and her goals. It’s just the right length -not too long and includes engaging pictures. Once you’re drawn in, it cleverly segues into packages, upcoming events, and testimonials.

Yoga Courtney

The first thing you see when you land on Courtney’s site is, “Providing yoga to those that would otherwise not practice yoga.”

She has six items on her navigation bar, which is a good amount. The more links you have, the more overwhelming it can be for your visitor. You run the risk of them skimming through the items and missing out on important information. A great tip is to break them up into groups and try not to exceed more than 7 items.

Back to Courtney’s page: it’s easy to navigate -short, and sweet. The theme is consistent, pastel green, hues of grey, on a white canvas -it emits tranquility. Much like Lindsay’s website, it’s clean, and her fun playlist option stands out.

Notice how both websites are similar in terms of aesthetics: they’re both clean, simple, and minimalistic but place them side to side, and you can see the differences clearly.

What does it come down to? Each website had a personality. You can set them apart by the way they’re laid out, the pictures they’ve chosen, the color palette, and even the font.

How To Get A Website Started?

When I set out on creating my own website, I learned a lot of new things and hit a few roadblocks along the way. To help you get over those hurdles without the whole trial and error process, we’re going to look at:

  • What is a domain?
  • Where can you buy a domain?  

What Is A Domain?

Now, I’m no professional so I won’t be going into how a domain works. We all know you need a domain when you want to create a website but what exactly is a domain?

A domain name is the address of your website that people type in. Your domain name and website name are two different things, by the way.

Here’s an easy analogy to help separate the two. If your website was a house, your domain would be the address.

To build your yoga teacher website, you’re going to need both a domain name and web hosting. What’s web hosting you ask? In keeping with the analogy, if your website was a house, web hosting would be the land you build your house on.

Tip:

All of these -domain and web hosting- can be purchased separately from different providers but save yourself the headache and get them both from the same company.

Where Can You Buy Domains?

You can buy your domain name from a domain name registrar. Depending on the company or provider, a domain name can cost you anywhere between $1 to $18 a year. If you’re looking to buy a domain straight from a domain registrar, here are some popular companies:

Speaking of website builders and domains, this website was built on Wix and hosted on google for a yoga teacher that is also an accountant. Vicie’s website is another great example of a yoga website design that is clean and shows personality. Her domain name is also short and easy to remember.

Web Builders:

Whether you’re planning on building your yoga teacher website from scratch or using a ready-made theme, it’s good to know what different web builders have to offer and which ones provide in-house eCommerce features without breaking the bank or needing a billion different plugins.

Pros, cons, oh my! We’re going to look at all of that while I walk you through four popular website builders:

And for your convenience, I’ve included the level of usability too. When I say it’s suitable for beginners, I mean that it’s mostly no-fuss.

For the intermediate level, you can assume it won’t be difficult but there is a learning curve and an adjustment period.

And the advanced ranking is for those of you that want to -or know how to- mess around with the more intricate aspects of creating a website.

Weebly

Who is this suited for?: Beginners

Weebly is another website builder that boasts a user friendly interface and functionality that allows its user to design their website without having to learn how to code.

Pros

Weebly comes with built-in eCommerce support and it’s also a fully hosted platform, so you won’t need to install additional software to manage your website. None of those pesky plugins needed.

Cons

Because they are a fully hosted platform, you are limited to the features they offer. You can’t even hire a developer to add a new feature or functionality to your site. And unless you go for the business plan, you’ll be paying 3% transaction fees on every purchase made through your ecommerce store.

Wix

Who is this suited for?: Beginners

Wix is another popular website builder thanks to a combination of features and how easy it is to build a website. Wix and I didn’t work out either.

Pros

With Wix, you won’t have to pay for hosting. There are thousands of ready-to-use themes and they also have an artificial design intelligence (Wix ADI) that can design a beautiful website for you!

Cons

Not fond of ads? Their free and Connect Domain plans display ads on your website. If you want to remove them, you’re going to need to upgrade your plan. And if you ever decide to change website providers, then you’ll find the process to be quite complicated.

Squarespace

Who is this suited for?: Beginners

Squarespace is a popular website builder thanks to its great design and is a fav amongst yoga teachers and new entrepreneurs.

Pros

They offer various plans depending on your needs, inclusive of eCommerce options that are secure. You also don’t have to worry about hosting!

Squarespace comes with tons of website designs that are entirely editable. You can use multiple templates all at once on one website. It also lets you view your website to ensure it’s mobile-friendly.

Cons

You can’t add other payment options: Their eCommerce plan only allows Stripe, Apple Pay, and PayPal for payment processing. And that mobile-friendly viewing option? It doesn’t include an edit function.

Webflow

Who is this suited for?: Intermediate

Webflow’s mission is to “empower designers to build professional, custom websites in a completely visual canvas with no code.” Just what the average person who wants to build a website likes to hear.

Pros

If you’re interested in using fields like rich texts, photos, files and more, Webflow is perfect for that because it’s one of the only website builders to include full CMS. Their freelancer and Team support feature is also a plus -it includes a simpler interface that you can hand off to clients and teams.

Cons

The limitless design possibilities offered by Webflow is a double-edged sword: the user interface is a bit tricky and there’s a learning curve that comes with using this web builder. It’s easier if you understand the fundamentals of web design but if you don’t, they have plenty of helpful videos on their Youtube channel.

ShowIt

Who is this suited for?: Beginner

ShowIt is an intuitive drag-and-drop website builder. If you run a blog, it might be worth mentioning that ShowIt integrates with WordPress.

Pros

We all know that the mobile version of our websites are just as important these days. A big pro about ShowIt is the mobile optimization and design option. Showit lets you edit the mobile version of your website so that it’s optimized for mobile visitors. It’s free integration with WordPress helps your visibility on the web thanks to their Yoast SEO plug-in.

Cons

ShowIt doesn’t have built-in e-commerce tools but you can integrate your chosen eCommerce tool. This might be a deal breaker if you’re looking for a website with eCommerce perks.

BigCommerce

Who is this suited for?: Intermediate to Advanced

BigCommerce comes with all the essential features built-in, which will save you some money and migraine or two.

Pros

Like Wix, BigCommerce is fully hosted so you won’t have to worry about web hosting. They handle the server and technical side for you and have features that deal with cart abandonment, improved searches, discounts, and there’s even a dashboard that shows you your website metrics.

Cons

If you’re just starting out and trying to keep costs low, BigCommerce is one of the pricier options out there and because it is a proprietary platform, shifting to another platform in the future might prove difficult.

WordPress

Who is this suited for?: Intermediate to Advanced

My first experience with website building was with WordPress. Bear in mind that I wanted to have control of every aspect of my website and that’s definitely a pro but WordPress and I didn’t make it and here’s why.

Pros

Like I mentioned earlier, with WordPress, you have complete control over every aspect of your website and online presence. You can build an eCommerce store, a landing page, a membership website, a blog, and anything you can dream of.

Cons

I don’t recommend WordPress for newbies because unless you’ve got a lot of time, you’re going to have to familiarize yourself with their system and that’s fine but it requires keeping up with WordPress updates, plugin updates, and creating backups.

I left WordPress after hours of Youtube videos and webinars because I realized that I needed additional plugins that would require extra dough -it just didn’t seem worth it to me but hey, don’t knock it until you try it! I know plenty of people who have had success with WordPress.

To recap the two easy steps for Part 1:

  1. Get a domain name.
  2. Choose a website builder. (I recommend Squarespace or Show It)

Good Luck!

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